LoDo Chiropractor Digital Presence
A comprehensive digital transformation for Dr. Miqueli's practice, showcasing his expertise in advanced chiropractic techniques including Kinesiomuscular Therapy, Neuromuscular Therapy, and Chiropractic BioPhysics through an intuitive, responsive web platform.
Leveraging a strategic collaboration between technical writing expertise and user experience design, we developed a comprehensive digital presence that effectively communicates complex medical expertise. The project encompassed brand identity development, responsive design implementation, and optimization of visual assets, all structured through six distinct media queries to ensure seamless display across devices.
Homepage design highlighting key practice services and patient resources.
Discipline:Web Design & Digital Strategy
Client:LoDo Chiropractor
Year: 2016
Custom Development Approach
Rather than utilizing template solutions, we implemented custom code to precisely meet client requirements. Our fluid design system employs percentage-based and viewport-height measurements, complemented by strategic media queries that optimize content presentation across diverse screen formats.
Comprehensive cross-platform testing ensures consistent performance across Mac and PC environments, as well as Android and iOS devices. Typography is implemented using em units to maintain proportional scaling across all viewport sizes.
Responsive layout demonstration across multiple device formats.
Service presentation optimized for various screen sizes and resolutions.
Visual Asset Optimization
Enhanced visual communication through strategic image refinement, including background depth optimization, architectural element alignment, and sophisticated shadow implementation to improve overall visual hierarchy and engagement.
Optimized photography showcasing practice environment and treatment techniques.
Search Engine Strategy
Implementation of comprehensive SEO best practices, including Google indexing optimization and strategic metadata deployment. Our approach follows current Google Developer standards, emphasizing relevant, accurate, and timely content to enhance search visibility and user engagement. The success of our strategy is evidenced by strong performance in targeted search results for "lodo chiropractor" queries.
Integration of SEO strategy with responsive design elements.