1999 IAAPA Trade Show Exhibition Design

An award-winning trade show exhibition featuring innovative blade poster designs that helped secure honorable mention recognition for outstanding booth presentation at the International Association of Amusement Parks and Attractions (IAAPA) show.

Exceptional creative direction was instrumental in achieving this display's distinguished success. Through strategic collaboration, we developed a sophisticated visual approach incorporating a refined color palette, commanding hierarchical elements, and thoughtfully crafted background components that enhanced rather than overshadowed the featured presentation posters.

The exhibition showcased four meticulously designed posters, each highlighting a core competency of Spectra Entertainment: Attraction Design, Special Effects, Site Fabrication, and Show Systems. This comprehensive display proved pivotal in securing our subsequent partnership with Sony Corporation, marking a significant milestone in Spectra Entertainment's evolution within the industry.